New Sony Santa Monica logo looks less like it belongs on an Ed Hardy shirt


This is a good thing

Sony Santa Monica, the studio behind God of Warand helping hand on a bunch of other things, has a new logo. I like it. It also has more versatility than the previous Ed Hardy scrawl, as seen with the Hohokumcolor scheme.I appreciate a logo morphing itself to accommodate whatever it’s trying to brand.

Or maybe that’s more subtle and insidious.

Looks nice, though.